Aug 23, 2013 7:10 PM by Lindsay MacLeod, KSBY News

San Luis Obispo guitar company raising money to up production

A local guitar manufacturer needs some help raising $50,000 to increase production.

Esoterik Guitars of San Luis Obispo is using Kickstarter, which is a website that helps small companies raise money to get started.

If the campaign is successful, the company's founder says they'll be able to go to full production on their custom-made, high quality instruments.

"What separates us from a lot of other guitar manufacturers is the time and effort that we put into these. Like these have extreme body contours, which are a lot harder to make, and you have to start with thicker material, so that costs more also, but the end result is amazing. It feels and plays like nothing else," said Ryan Cook, the founder of Esoterik Guitars.

The Kickstarter campaign stops at the end of the month. Donations will be met with a variety of gifts, from guitar picks and t-shirts to a new guitar. The company is also looking for investors.

To make a donation, click here.



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